
They assumed that seeing each of the ‘cue’ words again would reactivate activity patterns for both of the associated images, and predicted that recalling one image would engage inhibitory mechanisms that actively diminish the memory of the other, competing image. The researchers wanted to track and compare changes in the participants’ memories for images they had been asked to recall and those they had not. The researchers then scanned the participants’ brains while they performed a selective retrieval task, in which they saw some of the words again, and had to indicate the first image they associated with it. For example, the word ‘sand’ was shown with an image of Marilyn Monroe and then one of a hat. In this latest study, Maria Wimber and her colleagues recruited 24 healthy participants and trained them on a visual memory task in which they were shown a series of words, each associate with a pair of images.
